01
Capture high-intent demand
A potential client searches for your practice area and sees several competing firms before yours. Every day your visibility falls behind is an opportunity for someone else to win that enquiry.
✉️ info@clickfusion.nz
✓ Google Certified Partner
Plans from $399/month
🔓 No Lock-In Period
🚫 No Sneaky Fees
5★ Rated on Google
✉️ info@clickfusion.nz
✓ Google Certified Partner
Plans from $399/month
🔓 No Lock-In Period
🚫 No Sneaky Fees
5★ Rated on Google
DIGITAL MARKETING FOR LAW FIRMS · NEW ZEALAND
You're a Great Lawyer. Your Competitors Are Easier to Find Online.
Most law firms in New Zealand are sitting on the same problem: a website that doesn't rank, ads that burn through budget without producing briefs, and no reliable system to bring in new clients. Click Fusion has spent 13 years learning what actually works for professional services in this market, and we put that experience to work specifically for law firms.
Campaign Setup
Keyword Strategy
Conversion Tracking
Landing Pages
START A CONVERSATION
Free Law Firm Marketing Audit
We'll review your SEO, Google Ads, website and competitors, then show you exactly where you're losing clients online. No cost, no obligation.
No obligation. No pressure. Your details stay private.
0★
Google Rated
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Businesses Helped
0+
Years Experience
$399
Flat Monthly Management
THE REAL PROBLEM
Does Any of This Sound Familiar?
These are the seven things we hear most often when law firms first call us. If even two or three of these ring true, you have a marketing problem worth fixing.
Law firms compete for attention long before a potential client picks up the phone. Search visibility, paid advertising, website credibility, local presence and the ability to measure enquiries all affect whether that client finds your firm or the firm next door.
Flat $399/month. No percentage games.
The objective isn't simply more traffic. It's a reliable system that turns relevant searches into consultations and new clients.
WHO WE WORK WITH
We Work With Law Firms Across All Practice Areas
Whether you run a large full-service firm in Auckland CBD or a boutique practice in a provincial town, the fundamentals of digital marketing for lawyers are the same. What changes is the strategy.
Family Law & Divorce
Criminal Defence
Property & Conveyancing
Personal Injury & ACC
Employment Law
Immigration Law
Corporate & Commercial
Landlord & Tenancy
WHAT WE DO
Everything Your Firm Needs to Win Online
A focused digital marketing system built around the channels that can generate genuine legal client enquiries.
Law Firm SEO
Technical SEO, location-focused content and authority building designed to improve visibility for searches around your practice areas and target locations.
Google Ads for Lawyers
Carefully structured legal campaigns with targeted keywords, negative keyword control and conversion-focused landing pages to reduce wasted spend.
Law Firm Website Design
Professional WordPress websites designed to communicate credibility, perform well on mobile and make it easy for prospective clients to contact your firm.
Local SEO & Google Business Profile
Improve your local visibility through stronger Google Business Profile management, local signals and an authentic review strategy.
Legal Content & Blog Strategy
Useful legal content that answers the questions people research before hiring a lawyer, building visibility, trust and long-term search presence.
Reputation & Review Management
Build a consistent review pipeline from satisfied clients and strengthen the online reputation prospective clients see before making contact.
COMMON CHALLENGES
Where Law Firm Marketing Often Breaks Down
These are the recurring problems that can quietly cost a firm consultations and new clients.
02
Paid ads generate the wrong enquiries
Legal clicks can be expensive. Poor targeting, weak keyword control and unsuitable landing pages can attract people who are unlikely to become paying clients.
03
Your website doesn't convert
A law firm website needs to load quickly, establish credibility and make the next step obvious. A dated or confusing experience can lose prospects before they contact you.
04
You rely entirely on referrals
Referrals are valuable but unpredictable. A stronger digital acquisition system gives your firm another dependable source of potential clients.
05
You can't see what your agency is producing
Reports full of impressions and graphs don't answer the important question: how many genuine enquiries and consultations did the marketing generate?
06
Marketing keeps getting pushed aside
Lawyers are busy billing hours, managing clients, staff and hearings. Without dedicated marketing execution, your online presence can gradually fall behind.
OUR PROCESS
How We Get Your Firm More Clients
Free Strategy Audit
We review your current marketing first. You get a clear written summary, whether or not you work with us.
A Plan Around Your Firm
We build your plan around your practice area, clients, location and budget, with a realistic timeline for each channel.
We Execute It
Once the plan is agreed, we run everything. You get a plain-language monthly report on what we did and what it produced.
Measure Real Enquiries
We track calls and booked consultations, not just traffic, and review them with you monthly.
GOOGLE ADS PRICING FOR LAW FIRMS
Simple pricing. No percentage of your ad spend.
Our core Google Ads management is a flat $399/month. Your advertising budget is paid directly to Google.
COMPARE PLANS
What's included
STARTER
$399 /month
GROWTH
$599 /month
CUSTOM
Let's Talk
Custom Google Ads Pack
Recommended ad spend
Recommended ad spend
Up to $1,000/month
Up to $2,500/month
Custom
Google Search Ads
✓
✓
✓
Google Maps Ads
✓
✓
✓
Campaign setup & structure
Keyword research
✓
✓
✓
Negative keyword management
✓
✓
✓
Ad copy creation
✓
✓
✓
Performance Max
✕
✓
✓
Remarketing
Remarketing Campaigns
✕
✓
✓
Conversion tracking
✓
✓
✓
Multiple locations
2 Locations
Upto 5 Locations
Custom
Advanced tracking & reporting
✕
✕
✓
Reporting & support
Monthly performance reporting
✓
✓
✓
Monthly optimisation
✓
✓
✓
Not sure which package?
Tell us your website, target services and locations. We'll recommend the most sensible starting point.
Packages are starting points. Final scope depends on your website, competition, target locations, keyword difficulty and Google ads priorities.
NATIONWIDE COVERAGE
We cover all of New Zealand — not just Auckland.
Whether your customers are in Auckland, Wellington, Christchurch, or a small town in Southland, we set your ads up to reach the right people in the right places.
Northland & Auckland
Waikato & Bay of Plenty
Hawke's Bay
Wellington
Nelson & Marlborough
Canterbury
Otago
Southland
Multi-region campaigns
If you service multiple regions, we build your campaigns to match — targeting the areas where you want work, and excluding the ones you don't. No wasted spend, no leads from places you can't service.
Google Reviews
What Clients Are Saying
Verified reviews from real New Zealand business owners, covering Google Ads, websites, SEO and broader digital marketing.
★★★★★
Google Review
“We've had a great experience working with Click Fusion Limited for our Google Ads management. From the start, communication has been clear, responsive, and very professional. The team explained everything in a transparent way, so we always knew what was happening with our campaigns. What really impressed us was how quickly we started seeing results, within the first week we were already receiving quality leads. The leads have been highly relevant to our business, and the campaign optimisation has been consistently improving performance. Overall, the service has been top class. If you're looking for real results, strong communication, and full transparency, I highly recommend Click Fusion Limited”
J
JoseBusiness Owner, Kids Castle
★★★★★
Google Review
“Highly recommend Click Fusion Limited for Google Ads and other digital marketing services! I’ve been working with them for the last 8-9 months to manage my chiropractic clinic’s Google Ads campaigns, and the results have been excellent. Their team created a tailored strategy that effectively targeted the right clients, leading to a consistent flow of relevant leads. I’ve been impressed by their professionalism, in-depth understanding of my business, and ongoing commitment to optimizing the campaigns. Their transparency and responsiveness have been exceptional. If you're looking to boost your online presence and generate quality leads, Click Fusion Limited is the way to go!”
BS
Bill SmithDirector, FeelGood Chiropractic Hamilton
★★★★★
Google Review
“I had an excellent experience working with Click Fusion Limited, especially with Amit as our Ads Manager. Amit created one of the best-performing Google Ads campaigns we’ve ever had. His strategy, attention to detail, and understanding of our local market made a huge difference. Thanks to Amit’s expertise, we were able to grow our business in Auckland, increase quality leads, and improve overall return on ad spend. Communication was clear, results were measurable, and the campaign was managed professionally from start to finish. Highly recommended if you’re looking for real growth through Google Ads. 👍”
GC
Garry ChangBusiness Owner, VEHICLE DOCTOR'Z AUTOMOTIVE LTD
FREE GOOGLE ADS CALCULATOR
See what your Google Ads budget could potentially produce.
Use a few real business numbers to estimate clicks, leads, customers and revenue. It is a planning tool — not a promise of results.
Build your estimate
Adjust the assumptions to match your market. If you are unsure, start with the defaults and use the result as a conversation starter.
Use an estimate that reflects your current monthly search investment.
Use your current estimated cost per visit if you already have campaign data.
Used only for the illustrative planning model. Change this to suit your business.
Illustrative estimate
Your potential monthly picture
These calculations use your assumptions. Actual performance depends on search demand, competition, CPC, conversion rate, sales process and offer.
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estimated revenue from new customers
0estimated clicks
0estimated leads
0estimated customers
0×revenue / ad spend
$0estimated gross profit
$0gross profit after ad spend
Get a tailored estimate
No obligation · Use your actual numbers with us
Planning note: this calculator deliberately avoids claiming a guaranteed ROI. Revenue and ROAS are estimates based on the assumptions you enter; true business ROI also depends on costs, margins and overheads.
QUESTIONS & ANSWERS
Questions Lawyers Usually Ask Us First
It depends heavily on what you need and what your goals are. A small firm wanting basic SEO and Google Ads management might start from a few hundred dollars a month. A firm wanting a full new website, ongoing SEO, and managed ad campaigns across multiple practice areas is going to be a larger investment. Our plans start from $399/month, and we tailor the scope to your practice area. What we do offer is a free audit and an honest conversation about what budget makes sense for what you're trying to achieve. We'll give you real numbers, not vague ranges designed to get you on the phone.
Honestly, three to six months before you'll see significant movement on competitive terms, and sometimes longer in saturated markets like Auckland CBD family law or personal injury. Local SEO and Google Business Profile optimisation tends to show results faster – sometimes within four to eight weeks for your map pack presence. We're not going to tell you SEO is a quick fix, because it isn't. But the results compound over time in a way that paid advertising doesn't – a page that ranks well today continues working for you next year without additional spend. We'll set realistic expectations from the start and track your progress transparently month by month.
Yes – when it's set up and managed properly. Legal keywords in New Zealand can be expensive per click, and if your campaigns aren't properly structured with the right targeting, match types, negative keywords and landing pages, you'll spend a lot without getting much back. The most common mistake we see in law firm ad accounts is broad match keywords with no negative list, sending traffic from completely irrelevant searches and burning through budget with nothing to show. When Google Ads is done well for a law firm, it generates consistent, predictable enquiry volume that you can scale up or down based on your capacity.
We work exclusively within your practice area and geographic market. If we take you on as a family law client in Wellington, we won't take on another family law firm in Wellington. This is a deliberate policy because we don't think it's possible to genuinely advocate for a client's competitive position while simultaneously helping their direct competition. It means we have limited capacity and we're selective about who we take on – but it also means when we're working for your firm, we're actually working for your firm.
Yes. We work with firms across New Zealand – Wellington, Christchurch, Hamilton, Tauranga, and plenty of smaller regional centres. Being based in Auckland doesn't limit who we can work with. Smaller regional markets are often significantly easier to rank in because the competition is less intense, which means results can come faster and cost less. We've found that law firms in provincial towns and smaller cities are often the ones most underserved by decent marketing support – and frequently the ones with the most to gain from getting their online presence right.
A few things. First, trust is the primary purchase driver – potential clients are handing you significant life events, and they need to believe in your competence and integrity before they'll pick up the phone. That changes how your website, content and ads need to be written. Second, the purchase cycle is longer and more research-heavy than most services – people considering a divorce lawyer or estate planner will research for weeks before making contact. Content that answers their questions during that research phase is disproportionately valuable. Third, legal advertising in New Zealand is subject to the Lawyers and Conveyancers Act and the Rules of Conduct – you can't make certain claims, and all marketing needs to be truthful and not misleading.
You'll know because we track and report on the metrics that connect to actual client enquiries – not just website visits and impressions. That means phone calls generated, form submissions, consultation bookings, cost per lead, and where each lead came from. We set up proper call tracking so you can attribute phone enquiries to specific campaigns or search terms. Every month you'll receive a report that answers the question “did this generate work for our firm?” in plain terms. If something isn't producing results, we'll flag it and adjust the strategy – we won't wait for you to notice and ask.
FREE LAW FIRM MARKETING AUDIT
Find Out Exactly Why Your Competitors Are Ranking Above You
We'll run a free audit of your firm's online presence – SEO, Google Ads, website, and local listings – and give you a clear picture of where clients are slipping through the cracks, and what to do about it. No cost, no obligation, no sales pressure.
Get My Free Law Firm Audit →Drop a Line
Tell us about your business and what you want Google Ads to achieve.
PROFESSIONAL OBLIGATIONS
We Work Within Your Professional Obligations
Legal advertising in New Zealand is regulated by the New Zealand Law Society under the Lawyers and Conveyancers Act. Unlike generalist agencies, we build every campaign aware of those boundaries.
No misleading claims. No comparative quality statements. Nothing that puts your practising certificate at risk. If you're unsure whether a particular campaign idea is compliant, we'll tell you plainly before we run it.
Get a Free Law Firm Audit →
OUR PROCESS
How We Get Your Firm More Clients
01
Free Strategy Audit
02
A Plan Around Your Firm
03
We Execute It
04
Measure Real Enquiries